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ENS Buries Idea of Namechain L2 Network and Remains on Ethereum

Mainnet Scaling Renders Proprietary Blockchain Unprofitable: Name Registration Costs Drop 99%

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The Ethereum Name Service (ENS) team has officially scrapped plans to launch its own Namechain rollup. The updated ENSv2 protocol will be deployed exclusively on the Ethereum mainnet (L1).

The primary driver is the sharp drop in Ether fees. Following the Fusaka update and the gas limit increase, domain registration costs plummeted from $5 to under 5 cents.

Lead developer Nick Johnson calculated that even fully subsidizing all user transactions on L1 would be cheaper than maintaining proprietary L2 infrastructure.

Vitalik Buterin backed the decision, calling L1 the ideal venue for storing valuable identity data. This eliminates centralization risks for the protocol associated with sequencers and Layer 2 bridges.

The ENSv2 release is proceeding as planned, but without migration to another network. Users will get the promised features — new registry architecture, stablecoin payments, and simplified registration — directly on the Ethereum mainnet with maximum security guarantees.

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