Phong Le explains the shift from "HODL forever" to a data-driven approach while reporting record-breaking software profits.
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Strategy is refining its long-standing "never sell" Bitcoin policy. Speaking with CNBC, CEO Phong Le outlined specific scenarios where the company would consider moving its assets.
Le emphasized that the companies’ portfolio management now prioritizes "math over ideology." According to the CEO, Bitcoin sales are only on the table under two conditions.
First, the company may sell to fund dividend payments for its perpetual preferred stock (STRC). However, this would only happen if liquidating Bitcoin proves more beneficial for the "Bitcoin per share" metric than issuing new equity.
The second scenario involves tax optimization.
“Strategy may sell to lock in gains or losses to minimize tax liabilities, a standard practice for corporations focused on capital efficiency”, Le described.
Adding a bullish layer to the news, co-founder Michael Saylor noted that for every single coin sold, the company intends to purchase between 10 and 20 BTC back.
The strategic pivot comes as Strategy's core software business hits a ten-year high. In Q1 2026, the company reported its most profitable quarter in a decade, with total revenue climbing 12%. The growth was largely fueled by the cloud division, which saw a 59% surge.
Le explained that the software business is now robust enough to fully bankroll the operating expenses of the company’s Bitcoin treasury.
Read Also: Strategy Declares Readiness to Sell Bitcoin
This post is for informational purposes only and does not constitute advertising or investment advice. Please do your own research before making any decisions.
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