BNB Network Company, a subsidiary of CEA Industries Inc. (Nasdaq: BNC), has acquired 200,000 BNB tokens worth $160 million, becoming the top corporate holder of the asset. The purchase is part of a strategy fully centered on BNB, following the raise of $500 million through a private placement led by 10X Capital with participation from YZi Labs.
Shift to a Crypto-Focused Strategy
Previously trading under the ticker VAPE, BNC has completely reoriented its treasury management toward building a significant position in BNB. To implement the new model, the company refreshed its leadership team: co-founder of Galaxy Digital David Namdar was appointed CEO, joined by former CalPERS CIO Russell Read and former Kraken executive Saad Naja. The board of directors now includes 10X Capital partners Hans Thomas and Alexander Monje.
Why BNB
BNB is the native token of the BNB Chain network, one of the largest Web3 ecosystems with one of the most active user and developer bases. As of August 11, 2025, the token ranks fifth by market capitalization, while the network itself holds the third-largest total value locked (TVL) at $10.7 billion. Growth factors include a deflationary model with regular token burns, rising on-chain activity, and the potential launch of a spot BNB ETF.
Market Outlook and Plans
BNC estimates that with 250 million users and an average daily trading volume of $9.3 billion, BNB remains undervalued in the United States. According to the company, it plans to continue purchasing until the full $500 million raised is deployed. If warrants worth $750 million are exercised, total investments in BNB could reach $1.25 billion.
In this way, BNC aims to offer institutional and retail investors indirect exposure to BNB without requiring direct token ownership.
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