Digital artist Beeple staged a controversial performance during the Art Basel exhibition in Miami Beach.
The artist presented realistic robotic dogs bearing the faces of tech moguls and art legends. The mechanical animals drew attention not only for their frightening appearance but also for their specific functionality — they excreted NFTs.
To create the masks, the artist enlisted renowned special effects master Landon Meier. The robots received the faces of Elon Musk, Jeff Bezos, and Mark Zuckerberg.
They were joined by the likenesses of Pablo Picasso and Andy Warhol. Videos from the event quickly spread across social media, where users called the spectacle both creepy and brilliant.
The artist explained the concept as a shift in how reality is perceived. According to him, society previously viewed the world through the eyes of artists.
“Now, the picture of reality is formed by the owners of algorithms. Zuckerberg and Musk decide exactly what a user sees in their feed. The installation plays on this substitution and human dependence on tech giants,” he explained.
The provocation proved commercially successful. Private collectors bought all the robots for $100,000 each. Late visitors to the exhibition could only take home the “waste products” of the mechanical dogs.
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